Ubisoft is facing increasing pressure from investors, with hedge fund AJ Investments publicly urging the company to consider a major overhaul, including the removal of CEO Yves Guillemot. The investor, which holds less than 1% of Ubisoft’s shares, also proposed that the company either go private or sell to a strategic buyer.

This call comes as Ubisoft’s stock has fallen sharply. Shares dropped by nearly 10%, settling at EUR 13.67, marking a decline of over 50% in the past year. The stock is now at its lowest level in almost a decade. The company’s troubles have been linked to the potential closure of its multiplayer shooter, XDefiant, and the underperformance of Star Wars Outlaws.

In an open letter, AJ Investments also recommended cost-cutting measures, staff optimization, and a focus on key intellectual properties. Despite the challenges, Star Wars Outlaws developers have expressed plans to continue improving the game in future updates.