Held on January 10-11 at SM North EDSA – The Block Atrium, the NVIDIA AI PC Day brought together tech enthusiasts, gamers, and creators for a hands-on showcase of the latest AI-powered PC technologies. The event was led by NVIDIA, widely known for designing industry-leading GPUs and AI chips, in collaboration with top partner brands including ASUS, MSI, Gigabyte, Acer, Colorful, HP, Galax, Inno3D, Palit, and Zotac.

Throughout the two-day event, partner brands showcased a wide range of desktop PCs and laptops, allowing visitors to experience the performance of RTX-powered systems firsthand. Attendees were able to test gaming, content creation, and AI workloads on-site, giving a clear look at how modern RTX hardware elevates real-world use.

NVIDIA also highlighted several of its RTX AI features, like the NVIDIA Broadcast, an AI-powered app that significantly enhances webcam and microphone quality. Features such as noise removal, room echo reduction, virtual backgrounds, and background removal demonstrated how AI can instantly improve livestreaming, video calls, and content creation.

NVIDIA showcased also some AI-generated images that is processed locally in the machine, emphasizing how RTX GPUs can handle creative AI workloads directly on the PC without relying solely on cloud processing.

Fresh from CES 2026, NVIDIA also demonstrated the newly announced DLSS 4.5 update, which visitors were able to experience live at the event. Paired with the RTX 50 Series graphics cards, DLSS 4.5 showed noticeable gains in performance and image quality when playing the latest games.

Key DLSS 4.5 Features Highlighted

• 2nd Generation Transformer Super Resolution – Uses up to 5x more compute power than the previous model, delivering a major leap in image quality and detail.
• 6x Dynamic Multi-Frame Generation – Exclusive to the RTX 50 Series, generating up to five AI frames for every traditionally rendered frame, enabling 240+ FPS in path-traced games.
• Dynamic Frame Rate Multiplier – Works like an automatic transmission, dynamically shifting between 1x and 6x multipliers based on system performance and display refresh rate to maintain smooth gameplay.

Aside from the tech showcases, NVIDIA also partnered with local retailers PC Express, Silicon Valley, Villman, and PC Worx, offering exclusive event-only deals for attendees looking to purchase RTX-powered desktops, laptops, and components on-site.

Next NVIDIA Event in the Philippines?

Want to join the next NVIDIA event in the Philippines? Make sure to join the GeForce Community Philippines Facebook group and follow NVIDIA’s official Facebook page so you won’t miss upcoming announcements, events, and exclusive activities.