HoYoverse has officially announced HoYo FEST 2025, set to take place from July 24 to July 27 across six major Southeast Asian cities. Fans of Genshin Impact, Honkai: Star Rail, Zenless Zone Zero, and Honkai Impact 3rd can look forward to a packed four-day celebration filled with immersive experiences, interactive activities, exclusive merchandise, and community-driven showcases. This year marks the biggest rollout of HoYo FEST to date, with events simultaneously happening in Indonesia, Malaysia, the Philippines, Thailand, Singapore, and Vietnam.
HoYo FEST 2025 Venue and Schedule Details
| Country | Dates | Times | Venue |
|---|---|---|---|
| Indonesia | Jul 24–27 | 10 a.m.–9 p.m. | Surabaya Convention Center |
| Malaysia | Jul 24–27 | 10 a.m.–8 p.m. | Pavilion Exhibition Centre, Bukit Jalil |
| Philippines | Jul 24–27 | 10 a.m.–8 p.m. | SMX Convention Center Manila, Hall 3 |
| Thailand | Jul 24–27 | 10 a.m.–8 p.m. | MCC Hall, The Mall Bangkapi |
| Vietnam | Jul 24–27 | 9 a.m.–8 p.m. | Sky Expo, Hall A5 |
| Singapore | Jul 25–27 | 10 a.m.–8 p.m. | Suntec Singapore Convention Centre, Hall 406CXD |
What Awaits Fans at This Year’s HoYo FEST
This year’s festival introduces an upgraded experience for fans, especially with the expansion of the Artist Alley, which will now be featured in all participating countries. Fan artists can showcase and sell their HoYoverse-inspired creations, from prints and stickers to handmade merchandise. This platform not only supports local talent but also fosters deeper community engagement across the region.
Attendees can also look forward to a wide range of stage activities, including cosplay showcases, fan art exhibitions, and open stage performances. Whether you’re a seasoned cosplayer or a passionate performer, HoYo FEST 2025 invites fans to shine in the spotlight and share their love for HoYoverse titles with fellow fans.
Beyond the creativity, the event will offer exclusive in-game rewards, special collaborations with popular content creators, interactive booths, and limited-edition merchandise giveaways. Live music performances, meet-and-greet opportunities, and photo zones themed around in-game worlds make this a truly immersive experience.
A Celebration of Creativity, Community, and Games
HoYo FEST has quickly grown into one of the most anticipated gaming festivals in Southeast Asia. With this year’s expanded offerings, HoYoverse is doubling down on fan experiences, giving everyone—from long-time players to new adventurers—a reason to celebrate. Whether you’re looking to shop, cosplay, perform, or just hang out with fellow fans in the immersive universes of Genshin Impact or Honkai: Star Rail, HoYo FEST 2025 is shaping up to be the event of the year for HoYoverse lovers in the region.
